Creem, a Tallinn-headquartered platform for billing and monetisation aimed at AI-native software companies, announced completion of a €5 million seed funding round. The financing was led by Warsaw-based venture capital firm Inovo VC, alongside returning backers Practica Capital and Antler. The round also drew participation from angel investors including Markus Villig of Bolt; Timmu Tõke and Kaspar Tiri from Ready Player Me; Adam Jafer of Voi; and Fryd Wiatrowski of Viktor.com.
The new capital brings Creem's cumulative funding to €7 million, with several participants in this round having also backed the company during its pre-seed stage in 2025. Creem has more than doubled its annual revenue since the earlier round, now generating over €2 million in annual recurring revenue.
Streamlining monetisation for rapid-build teams
Creem addresses a gap that has emerged as AI development tools proliferate: while small teams can now build and launch software at unprecedented speed, the operational machinery needed to monetise globally remains fragmented across multiple vendors and integrations.
The platform bundles payments and billing with tax compliance, payouts and broader revenue operations. Operating as a merchant of record, Creem functions as the legal counterparty in transactions, managing payment processing, tax collection and filing, invoicing, fraud prevention and chargeback handling.
Creem 2.0, the company's next major release, expands this toolkit to include affiliate management, revenue splits, conversion analytics, marketing channel attribution and abandoned cart recovery. The platform will accommodate various pricing architectures: usage-based models, credit wallets, per-seat subscriptions and prepaid credit systems.
A distinctive element of Creem's vision is making its infrastructure operable by AI agents, not just humans. The company envisions agents capable of launching a store's billing infrastructure from a text prompt and then continuously monitoring and refining its products and revenue mechanisms.
A lot of startups are racing to build agent workflows or agentic payments. We went the other way. Creem lets founders bring whatever agents they want and put them to work running and optimising their store, so revenue can grow without growing headcount.
Gabriel Ferraz, co-founder and CEO of Creem
Lean teams, outsized ambitions
Creem's investment thesis rests on a structural shift in software company formation: increasingly, small engineering teams leveraging AI tooling and autonomous agents accomplish work that once demanded much larger organisational structures. Creem itself operates as a 16-person outfit based in Tallinn.
This dynamic also underpins Inovo VC's conviction in backing the company. The Polish investor has observed the emergence of a new category of enterprise: five to ten engineers constructing businesses valued in the tens or hundreds of millions—a scale previously associated with sprawling corporate hierarchies. Yet the operational infrastructure supporting these companies has not evolved at the same pace.
Over the last year or two we've started meeting a new kind of company: five or ten engineers building businesses worth tens, sometimes hundreds of millions, a scale that used to require a whole org chart. But the operational side hasn't caught up.
Dawid Sugier, Principal at Inovo VC
Sugier highlights accounting, tax administration and other operational workflows as persistent drains on founder time, particularly when teams adopt unconventional structures such as revenue-sharing arrangements. Creem's fit within Inovo VC's thesis reflects the fund's broader mandate: backing early-stage ventures connected to Central and Eastern Europe, with a focus on pre-seed and seed-stage companies across the region and its diaspora networks.
Roadmap and founding background
Creem was founded by Gabriel Ferraz and Alec Erasmus, both veterans of Google and Adyen with expertise spanning payments, embedded finance and cryptocurrency.
Over the coming 12 to 18 months, the company intends to deploy the new funding across three priority areas: agent-operated billing and monetisation systems; growth and revenue tools such as affiliate networks, analytics dashboards and marketing attribution; and worldwide compliance and payout infrastructure spanning both traditional fiat and stablecoin settlement rails.
The overarching vision is to establish Creem as the financial and revenue backbone for a new generation of software enterprises: organisations built around small teams collaborating with AI agents.
